Brave New World worked closely with Cabana founder, Martina Mondadori, to build on the success of her cult interiors magazine. Brave New World helped with creating the Casa Cabana product range, the business plan and the new online platform. The key was bringing the unique art directional style of the magazine to the new site, whilst also ensuring that the buying experience was both inspiring and highly intuitive.
Since its launch a decade ago, Cabana Magazine has attracted a refined audience for its unrivaled coverage of extraordinary homes and the fascinating people who live in them. Inspired by the publication and its growing community, Mondadori created Casa Cabana homeware. Over the years, the brand has partnered with a lineup of designers and jewelry houses including Gucci, Valentino, Ralph Lauren and Tiffany & Co.