Gleneagles
Website Design
The new website for Gleneagles was one of the most challenging projects that Brave New World has undertaken. Not only did the front end design need to stand up to the wonderful refurbishment, but the booking system needed to be capable of handling everything from rooms to tables to a wide variety of sporting activities (golf, archery, riding, off-road driving, shooting and falconry). The resulting site was credited by new owner Ennismore as surpassing our new brand positioning - 'The Glorious Playground'.
The new website formed part of our wider agency remit to re-position and re-launch the great estate with a new look and feel. This included: a new identity translated across every guest touch point, new photography and film assets and a transformation of all of their digital assets.
