Hotel de la Ville, Rocco Forte Hotel
Campaign
Perched atop the Spanish Steps in Rome, Hotel de la Ville invited Brave New World to shoot a lifestyle campaign. Renovated by Tommaso Ziffer in collaboration with Olga Polizzi, the 18th-century palazzo offers a unique blend of classic grandeur and contemporary flair.
The photographic style captures the essence of Roman luxury, with a focus on rich textures, intricate details, and the warm, ambient light that fills each space. By subtly framing guests in moments of quiet indulgence, the visuals create an intimate connection to the hotel’s storied past while celebrating the confluence of classical Roman romance and modern cool that defines Hotel de la Ville. Art directed by Crispin Jameson and Beth McKendrick.
